Wednesday, May 14, 2014

Say it Loud

The above pieces are not from the same client, meaning all of the wardrobe pieces are not all the same brand. However, the theme is the same through out the whole collection- "Say it loud". What the photographer, Torkil Gudnason, wanted to portray was culturally loud and diverse pieces that viewers lust for. By using the vibrant colors and combining them together it says cool yet unusual. Gudnason decided to crop off pieces of a mannequin which is an interesting approach since most fashion ads use human models. The mood of the fashion ad says contemporary with its super enriched photography and bright backdrops with oversized white type. I found this publication in Vizz  Outrageous Visual Communication By Adrienne Weinfeld-Berg.

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