Wednesday, May 14, 2014

Maze Code

The above is a firm's foldout card celebrating Christmas and New 
Year's, designed by Nikolaus Schmidt Design in 2011.  The foldout design is a less traditional approach in comparison to a standard card. At first glance I thought what a great idea to use a maze as a design element! Not until I read further into the description article did I realize it spelled out the greeting "merry christmas and a happy new year". The idea of the coded message is unconventional and not your ordinary holiday card. In fact, white on a black page in this way looks futuristic. Nonetheless, in aesthetics and as inspiration the foldout succeeds. I found the design in the book Design/Paper. 

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